Latest Posts

By 2025, Gartner predicts that 30% of outbound marketing messages from large organizations will be synthetically generated.
Most adult human beings have conversational mastery in a number of specific topics. It might be gardening, cooking, classic cars, historical events, or whatever.
In the last few years, we’ve gradually begun transitioning into the “Dark Ages” of GTM strategies. It’s a problem that’s growing increasingly complex, and no amount of artificial intelligence (no matter how innovative) will solve the problem.
When the seller's mindset is to influence, their intent is to empower their buyer to achieve their goals or solve their problems.
As a CRO, it is crucial to have complete visibility into the daily activities of sales representatives and ensure that the sales process is followed accurately. What if a technology could listen to sales calls and analyze the data to automatically update your CRM with relevant information, evaluate the sales process against MEDDIC or SPICED, and identify any missing information?
Learn the Four Phased approach to design thinking to drive collaborative business transformation and increase win rates: Vision, Value, Roadmap and Measurement.
Understand the value of hiring a leader who can evolve with the company.
Is trust the missing link in modern marketing?
Journey to the not-too-distant future of AI for sales and learn what you can do now to prepare your GTM.
Companies are struggling to make balanced decisions, creating a serious lapse in how we utilize the information we have.